http://www.jokeroo.com/videos/extrem...ail-storm.html
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If I did this right it should take you to the tapping of a Jeff Gordon Pepsi Max commercial on You Tube.
http://www.youtube.com/watch?v=Q5mHPo2yDG8
In India they apparently just poke wires into big transformers.
http://www.youtube.com/watch?v=2OyFeBg7d_Q